WELCOME
Thank you so much for being here! My name is Jade, and I am the founder & CEO of Comfort Cove. I started my shop because I care about three things: comfort, easy dressing, & versatility. With busy moms in mind, I have curated the perfect assortment of comfy clothes.
COMFORT
An absolute must-have for me is comfort. I will NOT wear something if it is not comfortable & soft. So I make this the number one rule in my shop- comfy things ONLY!
EASE
I don't know about you, but I am busy. Juggling being a wife, mom of two little boys, and running a company, I NEED EASY. It needs to be throw on, ready to go, easy. I got you girl.
VERSATILE
Busy moms need versatility. Who wants to change multiple times a day when you could wear the same outfit for it all? ME. I need to be able to be comfortable at home cleaning the house & working from home, but also look decent when I need to run to the store or do school pickup. We have that for you here.
CONFIDENCE
Confidence is key. Nothing made me feel more depressed than being a SAHM, living in my husbands tee shirts, because they were the only thing that felt comfortable. If it's something that you love, feel confident in, but is also COMFORTABLE? Sign me up.
SEAMLESS
When I started out, I didn't expect to be here now, selling a million seamless tanks that were one size fits most.. but here we are. They are unbeatable and the numbers don't lie. I've made it my mission to find the best & keep coming out with more & more. Buy one, instantly obsessed. Don't say I didn't warn you.